Food Packaging Gets a Minimalist Makeover

As food manufacturers continue to compete for your attention and coupon use, their packaging has become increasingly obnoxious. Anyone who has wheeled down a cereal aisle lately can attest to the increasing amount of garish colors and the come-hither stares of cartoon spokesmen. We think their eyes might actually follow you too.

Design firm Antrepo experimented with the recent minimalist design trend to see what some packaging looks like when stripped of the mascots, extraneous colors, and superfluous graphics.

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Appetite: An Exhibit of Food and Design

Appetite: A Reciprocal Relationship Between Food & Design opened on September 14 in New York City. The exhibit at The Cooper Union focuses on how consumers perceive food and the way that design influences it.

We as consumers are very adept at reading signs, even if subconsciously. We consume things visually before we consume them physically.” says curator Alexander Tochilovsky.

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Foodiggity’s Semi-Weekly Wrap-Up

Foodiggity wraps up the week (or, so)…