As food manufacturers continue to compete for your attention and coupon use, their packaging has become increasingly obnoxious. Anyone who has wheeled down a cereal aisle lately can attest to the increasing amount of garish colors and the come-hither stares of cartoon spokesmen. We think their eyes might actually follow you too.
Design firm Antrepo experimented with the recent minimalist design trend to see what some packaging looks like when stripped of the mascots, extraneous colors, and superfluous graphics.