Juice Exhibit Pokes Fun At Contemporary Lifestyles

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As if eight-dollar, Helvetica-laden bottles of juice weren’t easy enough to make fun of, artist Josh Kline has taken it a step further.

Officially-titled Skittles, Kline’s art installation is an industrial refrigerator stocked with juice bottles. But rather than ingredients that are macro, organic, and the such — these bottles are a commentary on contemporary lifestyles.

A bottle of Nightlife, for instance, contains Coke Zero, octopus ink, Raid, Davidoff Cool Water, and bath salts. Based in Manhattan, there’s also some shade to be thrown at Brooklyn, with Williamsburg Juice containing credit card, American Apparel, kale chips, kombucha, microbrew, quinoa, and agave.

Skittles was part of Archeo outdoor exhibit, appearing at the High Line in Manhattan.

“Each smoothie stands as a portrait of a different contemporary lifestyle. When grouped together, they evoke a landscape of aspiration, taste, and – at times – deprivation in a metropolis like New York City.”

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[link, via Junk Culture]

Author: Chris Durso

Creative professional and creator of Foodiggity.com. Graduate of The Institute of Culinary Education, beer drinker, coffee and condiment snob.