When shopping for meat at the supermarket, it’s easy enough to grab whatever the “Manager’s Special” is, and to not pay much attention to exactly what parts you’re buying.
Corella, a small meat and cheese store in Spain, commissioned Fauna to rethink their brand. With fun and education in mind, the minimalist packaging provides a handy diagram of what part of the animal you’ll be buying.
Even the cheeses will make you smarter. Just in case you didn’t know the type of animal it comes from from, and where on its body. Perhaps sometimes it’s best not to know.