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Artist Alters Starbucks Logo To Reveal The Personalities of Its Patrons

starbucks-logo

Artist Alejo Malia recently had a little fun with the ubiquitous Starbucks logo. With some minor design alterations, Malia is able to transform the mermaid into some of the most typical personalities that you’d find at the coffee shop.

Whether it’s an iPad-toting social media addict, a cupcake fiend, or a good old-fashioned hipster… the series makes a strong case for why Starbucks should consider using several logos.

My vote is still with changing the angle of the mermaid completely. That, or the hipster.

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[link, via designtaxi]

Author: Chris Durso

Creative professional and creator of Foodiggity.com. Graduate of The Institute of Culinary Education, beer drinker, coffee and condiment snob. View all posts by Chris Durso

Author Chris DursoPosted on September 11, 2014Categories Daily LinksTags coffee, graphic design, logo, starbucks

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