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This Nestlé Water Campaign Has Guts

July 13, 2011 by Chris Durso

Created by artist Mark Gmehling for the French mineral water Nestlé Hépar, the campaign was created to help reinforce the magnesium-rich water’s aid in the digestive process. Various foodstuffs are formed rather convincingly — and disturbingly — to resemble a smooth digestive tract.

[Read more…]

Filed Under: Daily Links Tagged With: advertising, art, graphic design, illustration, water

How To Change a Water Cooler

June 16, 2011 by Chris Durso

We’ve all been there before office drones. The water cooler is empty. And as we all know, nothing helps gets you through the day like a cone-paper cup of tepid water. Luckily, Pleated Jeans offers this handy guide to help acquire your much-needed refreshment, with minimal effort.

[Read more…]

Filed Under: Daily Links Tagged With: handy guide, illustration, water, water cooler

Live Young, According to Evian and Their Creepy Baby Campaign

April 9, 2010 by Chris Durso

Evian’s latest ad campaign urges us to ‘Live Young’ by wearing a novelty t-shirt and drinking their water. Here at foodiggity we are not big fans of Evian, or even bottled water for that matter.

[Read more…]

Filed Under: Daily Links Tagged With: bottled water, water

The Story of Bottled Water

March 26, 2010 by Chris Durso

A new animated short film by Annie Leonard tells the not-so-flattering story behind bottled water. The film carries an environmental message and discusses reasons behind our enchantment with the product — including what she calls ‘Manufactured Demand’. We are also urged to just say ‘no’ to the bottle and go back to the tap.

[Read more…]

Filed Under: Daily Links Tagged With: water

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