Created by artist Mark Gmehling for the French mineral water Nestlé Hépar, the campaign was created to help reinforce the magnesium-rich water’s aid in the digestive process. Various foodstuffs are formed rather convincingly — and disturbingly — to resemble a smooth digestive tract.
We’ve all been there before office drones. The water cooler is empty. And as we all know, nothing helps gets you through the day like a cone-paper cup of tepid water. Luckily, Pleated Jeans offers this handy guide to help acquire your much-needed refreshment, with minimal effort.
Evian’s latest ad campaign urges us to ‘Live Young’ by wearing a novelty t-shirt and drinking their water. Here at foodiggity we are not big fans of Evian, or even bottled water for that matter.
A new animated short film by Annie Leonard tells the not-so-flattering story behind bottled water. The film carries an environmental message and discusses reasons behind our enchantment with the product — including what she calls ‘Manufactured Demand’. We are also urged to just say ‘no’ to the bottle and go back to the tap.
