Death Wish Coffee [seriously?] wants you to know that they make the world’s strongest coffee. As evidenced by their stark black website and ill-advised use of a skull and crossbones to promote a food product, the company appears to mean business.
Using red type to imply danger, Death Wish boasts 200% more caffeine than your average coffee shop coffee, and warns that, ‘You will not find this coffee at your local diner or at your sissy Starbucks.” They even give a bit of unwarranted and occasionally misspelled coffee education — waxing poetic on the virtues of their Robusta beans, opposed to the typical Arabica.
The site also provides a few testimonials from some of the more refined coffee drinkers in the land. John Downey from Santa Barbara writes, “This coffee should be illegal. Thanks!” Well John, perhaps after the first Ed Hardy wearing Death Wish drinker’s heart explodes, it will be.
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