What Happens When: NYC Restaurant Changes Concept Every 30 Days

Ever-evolving menus and pop-up restaurants are nothing new, but What Happens Whena temporary restaurant installation in New York City — will not only change the menu every 30 days, but also the restaurant’s entire concept, design, and soundscape.

What Happens When is a playground for food. It is a temporary restaurant installation that transforms every 30 days for 9 months, offering guests an ever-changing culinary, visual and sound experience.

This delicious exhibition is a result of the collaboration between one chef, two designers, a photographer and a composer.

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The Outerlands | Restaurant Website

The Outerlands in San Francisco, CA describes itself as ‘A gathering place for sea goers who seek warmth.’ After perusing their website, it should read ‘The restaurant website that all other restaurant websites should take notice of and stop sucking.’

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