Keurig single-serve coffee pods were created in the interest of convenience… not necessarily for their taste. We know this because coffee produced from a K-Cup, although quite convenient, tastes like an instant coffee-flavored puddle that’s been repeatedly stepped in.
To add insult to injury, K-Cups are far from eco-friendly, and millions of them are disposed of every year.
Kill The K-Cup is a short film that exposes the coffee pods as the Earth-hating and toxic vessels they are. Although K-Cups’ destruction of the environment is a bit more subtle than the film portrays, the message is clear. And that message is to start brewing your own coffee, or you’ll eventually be crushed by a giant coffee pod-monster. Follow the movement at #killthekcup.
