To help promote their new Coffee-Mate Natural Bliss, Nestlé outfitted a NYC coffee shop with their product and a bunch of naked people.

With baristas and patrons wearing little more than smiles and body paint — Nestlé was promoting the ‘naked’ ingredient list of their creamer, while endorsing full-frontal first thing in the morning.

The Natural Bliss Café was a one-day pop-up back in April, and you can see some results of the experiment here…

[via AdWeek]

You might fancy yourself as a coffee snob, choosing to only drink from the finest Starbucks K-Cups. However, Wes Johansen is a bona fide coffee expert, having participated in the National Barista Competition.

So, when asked by BuzzFeed Video to taste and rate the type of coffee usually reserved for dead palates, i.e. Folgers, McCafe, 7-11, etc., the results are what you might expect. Please enjoy…

[link]