Beertone, A Color-Matching System That Uses Beer Color

Screw you, Pantone… There’s a new color-matching system on the block. Assuming that you only need the warm amber and golden hues of beer, Beertone is here to help. The formula guide includes 202 beers, their vital info, and color.

Although Beertone is currently available only in Swiss beers, there are plans to include other countries’ brews. If the U.S. is ever included, expect hues such as ‘Coors Light Clear,’ and ‘Budweiser Beige’. The Beertone color-matching system is currently available for pre-order.

[link, via Cool Material]

Author: Chris Durso

Creative professional and creator of Foodiggity.com. Graduate of The Institute of Culinary Education, beer drinker, coffee and condiment snob. View all posts by Chris Durso