It’s winter, beer is good, and we all like warm hugs. Now, we can get in on the winter theme while we drink, by becoming an adorable drunk snowman.

Russian beer, Ochakovskiy, along with agency DDVB, has come up with creative packaging for their Limited Edition Winter Ale. When brought up to your face to drink, you’ll appear to have a snowman carrot nose.

Hold the can up long enough, and surely someone will give you a warm hug.

[via Packaging of The World]