Even Marvel Superheroes Have A Cookbook


At the time of this writing, there are no fewer than 2,332 superhero movies currently in production. So, it only makes sense that some of our superhero friends would have their own cookbook. Behold, The Mighty Marvel Superheroes’ Cookbook.

The cookbook contains a few meals perfect for helping to fuel the body for some web-slinging and shield-throwing — such as Spider-Man’s amazing “Chocolate Web Pancakes” and The Hulk’s “Hulkburgers.” Because if anyone knows how to compose the perfect meal, it’s going to be a human spider and a giant green rage monster. Check out the vintage cookbook here.

[link, via HiConsumption]

The First McDonald’s Big Mac Ad


The year was 1969, a time of free love and “special sauce” naivete. And then, along came the McDonald’s Big Mac. Seen here in its first official print advertisement, McDonald’s signature sandwich was originally touted as, “A meal disguised as a sandwich,” inadvertently becoming a ground-breaker for future fast food abominations and other extreme food. In a way it also paved the way for food humor sites that cover such drivel. Thanks, Big Mac!!

[via Design You Trust]

Reddi-Bacon, Real Bacon That Cooks In Your Toaster

Bacon. From a toaster. Hey, it was the ’60s, man. Reddi-Bacon was brought to us by the makers of Reddi-Whip – who promised bacon, while saving you from “soiling a frying pan or the oven.”

Unfortunately, and somewhat unsurprisingly, Reddi-Bacon would leak fat from its foil cooking packet, and soil your toaster instead. Toaster bacon was practically dead on arrival, and pulled from test markets before being unleashed on the bell-bottom-wearing public. Dig it.

[via Retronaut]

Weight Watchers Recipe Cards of The 70s

American cuisine was horrifying enough in the 1970s. Now, add calorie counting and recipes supplied by a company whose primary objective is to make sure that you starve, and you get Weight Watchers recipe cards from 1974.

And it’s no wonder why the company has been so successful. Just looking at such recipes as Cabbage Casserole Czarina and Fluffy Mackerel Pudding, the cards are effective enough to ruin appetites here in 2012. Well done, Weight Watchers.

See more frightening cuisine here.

[via Retronaut]

Wacky Packages, Making Fun of American Products One Sticker at a Time

photo by Christian Montone

For those who didn’t grow up in the 70s or early 80s, Wacky Packages might be lost on you. Because it was around that time that the satirical sticker series was at its popularity apex, and its sophomoric play on words was actually considered high comedy.

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