The Cereal Dress Is The Most Important Couture of The Day

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To help promote her new variety of Special K cereal, British TV personality Tess Daly and Kellogg’s created a dress made entirely of the cereal’s ingredients.

The Cereal Dress was created using 4,000 stalks of wheat, 500 whole almonds, 800 cut almonds, 50 vanilla pods, 50 vanilla flowers, 450 whole apples, and 100 curled apple peels, preserved peels, and apple slices.

Pass the milk, and let’s enjoy this breakfast couture.

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[via Mental Floss]

Artist Completes Fashion Drawings With Food

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What better way to conceptualize food as couture, than to actually use food items to complete fashion sketches?

Thankfully, artist Gretchen Röehrs enjoys fashion and playing with her food. She’s created a series of illustrations where various foodstuffs are cleverly-placed to act as dresses and other accessories.

Can’t wait to see these on the runway…

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[link, via designtaxi]

McDonald’s Big Mac Lifestyle Collection Is Here

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If you love Big Macs and you know it, and you really want to show it… McDonald’s Big Mac Collection is here to help.

Launched this week at McWalk fashion show in Stockholm, Sweden — the collection includes bedding, active wear, pet goods and wallpaper.

Although it’s a bit early to determine if this is some sort of sick April Fool’s joke, the merchandise can currently be seen over at the Big Mac Shop.

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Big Mac Dog

[link, via AdWeek]