How do you get people to eat more fish? Interpretive dance, of course. These pro-fish ads were created by the Norwegian Seafood Council, and star the appropriately-named The Human Sushi dance troupe.
Of course, the standard unitards and flailing arms isn’t enough, so the dancers are dressed as various sushi components — coming together awkwardly at the end to represent the finished product. Yeah, that’ll do.
[via BuzzFeed Food]